Article Marketing That’s Effective
One of the cheapest ways of getting traffic to your site is to use Article Marketing. By providing back links to your sites, you are effectively increasing your page rank for those site. First thing first, you gotta get their attention.
Title is key!! If your title doesn’t catch the reader’s attention, you won’t have any readers. Before you commit to a title, try to make sure it is unique for tracking purposes by first searching for it in the search engines.
Creating an expert author is another important element. It’s like branding the author. People are going to trust an author who writes for twenty different subject. They are more likely to follow someone who “specializes” in the topic they are interested in.
Do you really want to use your own name? Many people do…and many people don’t. It’s really a matter of personal preference.
Now let’s get to the content. There has been a lot of talk about duplicate content. There are a few ways to get ahead of this. One way is to write the different articles yourself and manually submit, which could take some time. On the hand there are some tools that you can use to minimize this.
Using the author box effectively can dramatically increase your page rank and visits. Two links should be use, one to your homepage and the other should be a location you want readers to visit. Keep in mind most article sites won’t publish your article if it contains more than two links.
Where creating the link text, it’s important to use words that relate to your site. For example, instead of using the words “click here”, you may want to use “internet marketing” or “dog breeds” whichever keywords that pertain to your site.
One last thing to mention is that you should not expect to get loads of traffic from article marketing if you submit just one article. The key to article marketing is to submit many articles. Perhaps try creating one article per day, or at least 3 – 4 per week until your website is established.
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